Bubl
Presented by Osteoporosis

 

 

 

 

Bubl X David Dixon

Introducing a new collection from fashion designer, David Dixon, working in partnership with Osteoporosis Canada. Featuring bubble wrap – a universal symbol of protection – each piece was inspired by the 2 million Canadians impacted by osteoporosis.







1 in 3 women and 1 in 5 men will break a bone due to osteoporosis in their lifetime










Over 80% of all fractures in people 50+ are caused by osteoporosis.






 

Adults begin to lose bone density in their mid-thirties.


KNOW YOUR RISK
Osteoporosis, known as the “silent thief,” can cause bones to deteriorate over a number of years without any signs or symptoms, until a bone breaks. Unfortunately, by the time this happens, the disease is already fairly advanced.

Complete the Know Your Risk quiz to find out what your risks are, and make an appointment to talk to your doctor about your bone health and risk of breaking a bone today.

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Because many Canadians don’t realize the risks they face, Osteoporosis Canada created the Know Your Risk quiz.

This quiz provides information on risk factors and helps Canadians work with their doctors to improve their bone health and protect themselves against broken bones.

DISCLAIMER
Wearing Bübl fashion does not actually prevent broken bones.


Photography by
Matt Barnes

Event Photography by
George Pimentel
Vanessa Galle
Photo by: George Pimentel

Photo by: George Pimentel

Tessa Virtue

Photo by: George Pimentel

Photo by: George Pimentel

Grego Minot

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Donna Kuczynski

Photo by: George Pimentel

Photo by: George Pimentel

Christine Rezvanian

Photo by: George Pimentel

Photo by: George Pimentel

Lily Li, Lori Siddons, Jen Taylor, Donna Kuczynski, Christine Rezvanian, Tamara Bahry

Photo by: George Pimentel

Photo by: George Pimentel

Chad Brincheski, Olivia Brincheski

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Photo by: George Pimentel

Glen Baxter

Photo by: George Pimentel

Photo by: George Pimentel

Traci Napoli, Famida Jiwa, Tessa Virtue, Lisa Kimmel

Photo by: George Pimentel

Photo by: George Pimentel

Jeanne Beker
Photo by: George Pimentel

Photo by: George Pimentel

Shinan Giovani, Derick Chetty

Photo by: George Pimentel

Photo by: George Pimentel

David Dixon, Shreya Khanna

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Tracie Napoli, David Dixon

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Matt Smith, Scott Tavener, Tracie Napoli, Andrew Simon

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Jeanne Beker, Lily Yang, Samantha Jane

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

Photo by: Vanessa Galle

The Bubl Fashion campaign was made possible by a grant from Amgen Canada Inc.